Hot Topics Briefing: Third Party Deliveries

Research

On-line ordering apps and third-party delivery companies are changing how a fast growing segment of customers purchase and consume meals. Is this change away from in-restaurant dining a new growth driver for restaurants? Cliff Defee of the Neeley School of Business at TCU offers insights and analysis of this area of sweeping change for restaurant operators.

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Author: Cliff Defee, Professor of Practice, Supply Chain Management, Neeley School of Business, TCU